Welcome to the 20th issue of the Cold Email Leverage newsletter where we discover 3 tips and 3 cold email templates every Wednesday
🎯 3 Cold Email Tips
Show the proof
You are saying you can help the company or person with X thing, but why should they trust you? Millions like you waiting in the row.
The only way to gain the trust and stand out from the crowd is by showing the proof of knowledge or expertise you have.
Add a clear expectation
The receiver can’t make the assumption about what you might be expecting the recipient to do after reading the email. Tell them what to do next with a clear sentence.
Create a zero-brainer offer
Thousands of individuals would be offering something to the same prospect, but why they should go with your offer? Make it personalized so that they don’t get to think thrice before accepting your offer.
📝 3 Cold Email Templates that Worked
Emailing for a freelance gig
{{RANDOM |Hi | Hello | Hey}} {{firstName}}, I’d love to {{RANDOM |learn | hear | find out}} more about the way you {{RANDOM | handle | manage | deal with}} sales at {{companyName}}. One of our clients, CASE STUDY, managed to {{RANDOM |increase | boost | raise}} their sales by over 20%. If they continue at this rate, they’ll soon close 2x more business than last year. {{RANDOM |Can I give you a quick call anytime next week? | Do you have any time this or next week for a quick chat? | Do you have any slots open for a quick chat in the coming days?}} I’d gladly describe on a short call how you can get similar results for {{CompanyName}}. {{RANDOM |Thanks | All the best | Kind regards}}, {{sendingAccountName}} Designation
Reaching out to work as a Content writer or Marketer for X company
Hi <Name>, Does <Company name> have an effective content marketing startegy for this new quarter? I recently worked with a couple of emerging startups in the US to implement content marketing strategies for their SaaS product. You need five things to generate qualified leads as a SaaS business. - Deep understanding of your buyer's pains and gains - Strategy (including SEO, content types, promotion, and pathways) - Clear actions for your leads and customers to take - Engaging, benefit-driven copy and content for mission-critical campaigns - Consistency in your messaging That's a tall order to fill. But I have the expertise to get it doen. I'm happy to share more insights whenever you're willing to discuss. Regards, <Your name>
Emailing to know the appropriate person to contact
"Hi {{first_name}}, I’m writing to follow-up on my previous email as I didn’t hear back from you. If it makes sense to talk, let me know how your calendar looks. If not, could you please let me know who the appropriate person for me to talk to is? Thanks for your help, [[your name]]"
That's it for this week! We will be back with more tips and templates next week!
Hope you make the most out of these. All the best 🙌
So, What’s next? 👀
Now that you have these cold email templates, start leveraging these for landing opportunities by sending cold emails with your proof of work using Fueler
Drop a DM at FuelerHQ if you need any help in this.