Cold Email Leverage Issue #27

Freelancers special issue

Welcome to the 27th issue of the Cold Email Leverage newsletter where we discover 3 tips and 3 cold email templates every Wednesday

Every sender while waiting for response

🎯 3 Cold Email Tips

1. Follow the "2:1" rule

   When you are writing a cold email, you should be speaking to the prospect 2x as much as you talk about yourself.

2. Never send your calendar link

   You should never prioritize yourself over your prospect, ask prospects what times work best for them.

3. Do market research

   Figure out 3-5 things your target market struggles with, and call them out in your email.

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💰 Opportunities of the Week

1. Lemon.io is looking for a Content Writer who will be responsible for creating grammatically sound content consistent with the brand’s tone of voice and identity | Remote | Apply Here

2. Polygon is looking for a Software Developer who will work on solving real-world business problems with Polygon's web3 product suite/careers/ | Hybrid | Apply Here

3. Avoma is looking for an enthusiastic Product Designer (UX/UI) with a passion for user experience, user interface, and aesthetic design | Remote | Apply Here

4. Reedsy is looking for a Content Marketing Intern who will take a hands-on role in executing Reedsy’s content marketing strategy, with a focus on creating blog content to acquire leads | Remote | Apply Here

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📝 3 Cold Email Templates that Worked

1. Pitching Content Writing Service

   Hi {{first_name}},
   
   I’m [[name]] from [[company]]. I saw that you’d published a couple of guest posts from industry experts in the [[target]] niche over the past 12 months. Are you still accepting guest posts?
   
   In the last 12 months, I’ve written numerous articles for authority sites in our industry. Here’s a quick snapshot of the type of content I’ve written for your reference:
   
   [[Article 1 | Search Ranking]]
   
   [[Article 2 | Search Ranking]]
   
   [[Article 3 | Search Ranking]]
   
   Hopefully, you can see that I only write thoroughly researched content. The content has a habit of ranking well in the search results too :)
   
   I’d love to share a couple of ideas for a guest post that I think would rank well on Google.
   
   Hope to hear from you soon.
   
   [[name]]

2. Emailing about Freelance service through XYZ company

   Dear {{first_name}},
   
   Do you struggle with [[problem]]? [[describe problem in greater detail]]
   
   Here at [[your company]], we’ve helped many other businesses deal with this problem by [[short explanation of your product]]. Businesses we’ve worked with have seen [[evidence of tangible improvement]] as the result of [[product]].
   
   Would you like to speak to me and learn more about how we can help? Let’s set up a phone call soon.
   
   Warm regards,
   
   [[your name]]

3. Inviting to be podcast guest

   Hey {{first_name}},
   
   I’m a HUGE fan of your podcast. I especially liked [[episode]] because [[takeaway or comment]].
   
   You consistently put out the best podcasts I’ve ever heard, and that’s why I’m reaching out to you. I’d really like to be a guest on your show.
   
   [[Quick about you, why you’d be a good guest. Link to an about page on your site.]]
   
   (Optional) To give you a better idea of what I’m like on the mic, here are a few other podcast episodes I’ve been on:
   
   [[Link to Podcast]]
   
   Either way, keep up the great work! Can’t wait for your next episode.
   
   Cheers,
   
   [[your name and title]]

That's it for this week! We will be back with more tips and templates next week!

Hope you make the most out of these. All the best 🙌

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So, What’s next? 👀

Now that you have these cold email templates, start leveraging these for landing opportunities by sending cold emails with your proof of work using Fueler

Drop a DM at FuelerHQ if you need any help in this.